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Google

A collection of 7 issues

Target's ChatGPT Partnership, Topshop's Shoppable Catwalk, Verity AI's Resale Authentication

Target brings conversational shopping into ChatGPT; Topshop readies an AI-powered shoppable catwalk; and Verity AI delivers instant image-based authentication for resale. Three signals of a retail world shifting to real-time, AI-driven discovery and trust.

AI + artisans = custom sneakers, 'State of Fashion 2026' released, the Curious Power of a Sold-Out Knit iPhone Sock

Google and Golden Goose fuse AI with artisanal sneaker customisation; BoF & McKinsey warn fashion’s volatility is now the norm; and Apple’s $230 Issey Miyake iPhone Pocket sells out.

Vogue Probes AI’s Creative Limits, Depop Turns Collaging into Commerce, Synflux Codifies Sustainable Design

Vogue Business evaluates 2025's AI-generated campaigns; Depop’s new Outfits tool fuses resale with self-expression; Synflux’s Algorithmic Couture slashes fabric waste.

Flip shuts-down, MySize acquires ShoeSize.Me, 'Banana AI Saree' trend

Flip’s $1B fashion app collapses; MySize buys ShoeSize.Me to fix fit; Google’s Nano Banana saree trend goes viral.

Nano Banana raises the bar, Zalando loses EU court fight, hyper-personalised shopping is here

Google’s new AI image model brings brand-quality visuals to the masses; Zalando’s failed DSA appeal signals fashion platforms face Big Tech-level scrutiny; and AI fashion agents like Gensmo are turning online shopping into a hyper-personalised experience.

J.Crew Quietly Uses AI, AI-Powered Personalisation Comes to Kenneth Cole, AI Dressed Me (and It Worked)

J.Crew 'caught' using AI to Recreate Its Vintage Aesthetic; Kenneth Cole Deploys Selectika AI for Smarter Online Shopping; Testing AI for Fashion Advice IRL

Hugo Boss 3D loafers, Google VTO, SpreeAI valuation

Hugo Boss 3D prints a loafer with Zellerfeld, Google expands AI virtual try-on, SpreeAI hits $1.5bn valuation