Google Photos turns your camera roll into an AI-generated wardrobe; the Bezos Earth Fund commits $34m to next-gen textile fibres from bacteria, gene-edited cotton, and spider-silk-inspired biopolymers; Victoria Beckham launches AI Twin try-on with DressX, claiming 10x conversion lift.
Allbirds sells its brand and pivots to AI computing; Meghan Markle invests in shoppable celebrity-style platform OneOff; zero-waste pattern cutting proves scalable; The Little Loop raises £750k for resale infrastructure; Zalando trains designers to grade across every size.
Meta winds down Horizon Worlds as AI takes priority; H&M backs Rubi’s CO₂-to-fibre tech to rethink material sourcing; Walmart drops in-chat checkout after weak conversion, reinforcing that AI may drive discovery, but brands still own the sale.
Lane Crawford debuts an AI stylist with AiDLab; VoCoVo exposes growing UK unease over in-store AI surveillance; and Khaqh builds a material intelligence layer from textile waste.
UNCAGED targets alternatives to hides and plastics; live commerce continues its impressive growth; and Mango treats circularity as supply-chain strategy.
Oriane gives brands search over untagged social video; Ponda’s wetland-grown BioPuff moves toward commercial adoption; M&S pushes suppliers into renewables with its RE:Spark decarbonisation programme.
Stella McCartney & Eva Mendes reimagine live shopping with Bambuser; Mango maps 40M garments on the blockchain; and Goddiva launches a GPT-5 shopping assistant.
Nike reignites its innovation engine under Elliott Hill; H&M backs AI-powered textile sorting to scale circularity; and Changshu transforms from manufacturing hub to tech-fashion pioneer.
Stella McCartney showcases PURE.TECH in Paris; GetStyleMoney gamifies fashion with blockchain rewards; Steven Smith’s first Crocs design hints at a high-concept future for comfort footwear.
Vogue Business evaluates 2025's AI-generated campaigns; Depop’s new Outfits tool fuses resale with self-expression; Synflux’s Algorithmic Couture slashes fabric waste.
Walmart’s Zeekit brings virtual try-ons mainstream; Presq teams up with Bambu Lab to release an open-source, fully wearable 3D-printed shoe anyone can make and customize; and Barcelona startup Recovo builds a B2B marketplace turning surplus textiles into traceable, circular materials.
New Look boosts ROI with £1M+ data savings; microbial leather, biodegradable yarn, robotics, lab-grown leather, and carbon-captured soles reshape sustainability; Servati showcases its recyclable 3D-printed sneakers
